Bobby began his career in the Automotive Aftermarket in 1978. His experience includes sales in both automotive, heavy duty with emphasis in hydraulics. Bobby is the Manager of Aftermarket Training for NA for the Gates Corporation. He works closely with technicians, High School/Community College automotive programs and customers educating on problematic areas that create comebacks and un-needed warranties associated with the Accessory Belt Drive, Timing and Coolant System. Bobby is certified to teach the Challenger methodology of selling.
Bobby believes industry involvement is important to the health of the automotive and heavy duty industry and currently serves on the ASE Board of Directors, SkillsUSA Automotive Service Technology Technical Committee, past chair of Automotive Training Managers Council and past co-chair of the AutoCare Association Educational Committee.
Bobby is a member of the Madison United Methodist Church of Madison, MS. Bobby is married to Betty Cannon Bassett and has 2 boys, Seth and Ross.